You don't need a hundred marketing prompts. You need five you trust and actually reuse.
Name the failure modes
Lock the parts that never change and leave one slot for the variable. Now every run shares a family resemblance instead of starting from scratch.
- Have the model flag what it could not cover
- Compare two outputs instead of trusting one
- Keep one ask per prompt — chaining beats cramming
Reuse the recipe
Write down what you never want as explicitly as what you do. The exclusions often do more work than the instructions.
- Ask for three angles, then cut to the one worth shipping
- Lower the reading level, then check what broke
- Keep one ask per prompt — chaining beats cramming
Lock the parts that never change and leave one slot for the variable. Now every run shares a family resemblance instead of starting from scratch.